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Wana Brands COO Wins Denver Business Journal C-Suite Award

-Dan O’Connor honored for his role in scaling America’s most popular cannabis edible-

Boulder, Colo. (August 14, 2019)—Wana Brands—the best-selling edibles brand in the U.S.—adds to its impressive list of accomplishments with COO Dan O’Connor named the winner of the COO category of Denver Business Journal’s 2019 C-Suite Award.

“Dan’s leadership style and business acumen has been key to Wana’s exponential growth as a national cannabis-infused products brand,” said Nancy Whiteman, CEO Wana Brands. “He is the driving force behind successes that positioned Wana to win the first-ever Cannabis Manufacturer of the Year Award at the fourth annual Colorado Manufacturer Awards and to garner the prestigious A+ rating from the Better Business Bureau of Greater Denver and Central Colorado. More importantly, these honors bolster the continued normalization of the cannabis industry in the eyes of mainstream corporate America.”

O’Connor oversees Wana’s two Colorado operations, supports multiple out-of-state facilities and is responsible for the measurement and effectiveness of all company processes. He also assists in driving the company to achieve and surpass sales, profitability, cash flow, business goals and objectives by managing production, fulfillment, IT, supply chain, compliance and facilities. Since O’Connor joined Wana in April 2018, year-over-year revenues are up 38.3% and the company has expanded from four to seven states, with plans for international expansion on the near horizon. He also oversaw the build out of a new facility that will launch Wana Wellness, a line of hemp-derived CBD products that will hit the market in September.

“My experience at a family-run business in the heavily regulated alcohol manufacturing sector prepared me perfectly for the complex nature of cannabis business operations,” O’Connor added. “It’s particularly gratifying to see Colorado’s cannabis sector recognized on the same level as financial institutions and health care providers.”

Prior to joining Wana, O’Connor held CFO and COO roles at Oskar Blues Brewery Holding, where he helped propel the family-run brewery to national prominence and boosted it into multi-state distribution, achieving 15-fold growth in revenue during his tenure. O’Connor served as a Captain in the United States Air Force, overseeing the acquisition logistics project for the Joint Cruise Missiles Project and the Joint Unmanned Aerial Vehicles Project. He has an MBA in finance from George Washington University and a degree in engineering management from the United States Air Force Academy.

O’Connor has been responsible for major successes in Business Practices and Sustainability efforts and spearheads departmental group volunteer events with incentives for staff participation. His leadership also supports Wana’s four-pronged CSR program (Donations and Aid; Volunteering; Environmental Impact and Sustainability; Ethical & Transparent Business Practices). Through a robust CSR program at Wana, staff have devoted hundreds of hours to local community efforts in the Boulder area. Some of the recipients of Wana’s outreach work includes Attention Homes, an organization serving homeless and at-risk youth; the Safehouse Progressive Alliance for Nonviolence; the Sister Carmen Community Center, the Butterfly Pavilion, Boulder County Parks and Open Space, Bridgehouse, and Community Food Share.

Denver Business Journal will honor outstanding C-Level Executives for their invaluable contributions to the Denver Region at a celebratory awards dinner on September 11 at the Westin Denver Downtown. They will be profiled in a special section in DBJ’s September 20, 2019 edition.

For more information or to schedule an interview, please contact

Wana Brands: Enhance Your Life.

Included in the 2018 Inc. 5000 list at #1087 and boasting a three-year growth rate of 455%, Wana Brands is the No. 1 edibles brand in the United States, with more units and dollars sold than any other brand, according to BDS Analytics 2018 Brand Share Report. Wana leads the industry in quality, consistency and potency, providing a range of different options that enable customers to create the specific cannabis experience they want. Wana products offer diverse product forms including edibles, vapes and extended release capsules, four different CBD/THC ratios as well as a variety of different dosages, onset times and duration of effects. The portfolio is designed so products can be used singly or in combination to address specific health, wellness and recreational needs. Wana products are available in Colorado, Illinois, Michigan, Ohio, Arizona, Nevada and Oregon dispensaries, with California and Florida (as regulations allow) among the states imminently coming online. Wana Brands expects to expand internationally to Canada by 2020. For more information or to subscribe to Wana’s e-newsletter, visit Follow Wana on Instagram, LinkedIn, Twitter, YouTube, Pinterest and Facebook.

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